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Have you ever wondered how someone goes from dark brown to platinum blonde? Smart bond is a Loreal Professional colouring treatment, that protects and strengthens the bonds of your hair during colour services, such as lightening and hair colour.

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This means if you colour your hair and are looking to make your hair healthier, softer, shinier and stronger Smart Bond is for you. It will also prevent your colour from fading as quickly and strengthens your hair so styling will hold for longer, for example your curls or blow dry will hold while you dance the night away, and you will get more wear out of your colour!

If you are looking to lighten your hair but you don’t want the damage from the process that often comes with lightening, Smart Bond is also for you! It means we can now lighten, without compromising the integrity of the hair.

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Smart Bond repairs previous damage from lightening and colouring in the past! So for blondes this means your hair will be healthier from using Smart Bond, your toners are  going to last longer, and you can get some shine back into your blonde!

So by now Smart Bond is sounding like a miracle worker, in a way yes it is, but you can’t have completely trashed hair and expect it to make it brand new again. However it will help prevent more damage during colouring, and continued use will gradually strengthen your hair.

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Okay so you might be wondering but how? Well step one protects hair bonds and strengthens the fibre during colour services, or as a stand alone treatment. Step two is applied after your colour is rinsed off, providing nourishing care whilst repairing the hair. Leaving it stronger, shinier and healthier. Step 3 at home care treatment is enriched with ceromides to nourish, strengthen and repair you hair. Use once a week, instead of your conditioner.

So if you want healthier, shinier stronger hair, if your hair is brown or blonde, long or short. Smart Bond is for you. It’s simple and easy to use, affordable, and my favourite part is how amazing your hair feels after using it!

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